Personal Custom Planners
Pretty Little Planners is a subscription-based and customizable planner service. Each planner is tailored to the consumer’s needs and preferences, with options to customize layouts, sections, colours, and—most notably—the ability to add personal photos.
The purpose of these customizations is to encourage people to actually use and enjoy their planners, rather than buying one they think they like and then getting
bored of it a few months later. The goal is to offer this service through a website, so customers don’t have to spend hours searching for the perfect planner, only to
end up with something they don’t love. Instead, they can create a planner with all the sections they want, laid out exactly how they prefer, with a personal touch that reflects their own life.
Micro Planners
Pretty Little Planners also offers micro planners. These are smaller planners tailored to specific events or purposes. Rather than adding more sections to a large planner, customers can choose a micro planner dedicated to a single focus. For example, there are micro planners for budgeting, vacation planning, road trips, bachelorette parties, and more.
Customized Desk Calendar
Finally, Pretty Little Planners offers customizable desk calendars. These calendars were the final addition to the PLP collection and serve as the perfect smaller option for consumers. They’re ideal for people who may not enjoy using planners but still like having a calendar—especially one that can be personalized. The layout of the Pretty Little Planners desk calendars is unique, featuring a combination of personal photos and writing spaces large enough to be practical on the same page. This balance was the main goal in designing these calendars.
